Photography Convention Latin America | ZeroLatExpo Quito
Mario & Ivonne Cornejo — Founders of ZeroLatExpo
From hosting a global stage to building a movement for Latin America
In 2025, something historic happened for the photography industry in Latin America: Ecuador became the first country in the region to host the World Photographic Cup. Behind that milestone were Mario and Ivonne Cornejo—visionaries, educators, and founders of MC Productions—who helped bring the global spotlight to Ecuador.
But what began as a world-class international event didn’t end there. It became the catalyst for something much bigger.
The Origin of ZeroLatExpo
ZeroLatExpo was born out of a clear realization:
Latin America had talent—but lacked access to consistent, high-level international education, exposure, and community.
Through their work across the Americas—teaching, mentoring, and collaborating with photographers and creatives—Mario and Ivonne saw a gap:
- Limited access to global industry leaders
- Few large-scale educational platforms in Spanish
- A growing creative community without structured opportunities for advancement
Rather than waiting for that change to happen, they built it.
ZeroLatExpo was created as a platform to bridge Latin America with the global photography, videography, and content creation industries—bringing world-class education, innovation, and community into one place.
A Movement, Not Just an Event
The first edition of ZeroLatExpo exceeded expectations.
- 2,000+ attendees from Ecuador and surrounding countries
- International speakers and educators
- Hands-on learning experiences and masterclasses
- A free-access commercial exhibition connecting brands and creatives
What stood out most wasn’t just attendance—it was impact.
Attendees didn’t just learn techniques. They gained:
- Confidence to grow professionally
- Access to tools and technologies shaping the future
- A sense of belonging within a larger creative community
2026: Expansion, Validation, and Impact
The second edition of ZeroLatExpo in 2026 confirmed what the first had already proven:
This was not a one-time success—it was a growing movement.
The event once again brought together:
- International masters of photography and visual storytelling
- Emerging and established creatives
- Leading brands in imaging and technology
But more importantly, it generated real, measurable impact:
For the Industry
- Elevated standards of photography and video production
- Increased access to global techniques and innovation
- Strengthened professional pathways for creatives in Latin America
For Quito & Ecuador
- International visibility as a creative and cultural hub
- Economic and tourism activity driven by attendees and exhibitors
- Positioning Ecuador as a destination for global creative events
For the Community
- Hundreds of testimonials from attendees describing transformation in their careers
- New collaborations, partnerships, and opportunities formed during the event
- A reinforced belief that Latin America is not behind—it is rising
Strategic Partnerships That Made It Possible
ZeroLatExpo is not built alone. It is powered by strategic collaboration.
Key partners and sponsors have played a critical role in bringing this vision to life, including:
- Hilton Colón Quito — Official host venue, providing a world-class environment for education, networking, and exhibition
- Leading global imaging and technology brands
- Industry innovators supporting education, tools, and creative growth
- Regional and international companies aligned with advancing the creative economy
These partnerships are not transactional—they are aligned in mission: to elevate the industry and empower the next generation.
Beyond the Expo: A Long-Term Vision
ZeroLatExpo is not just an annual event. It is the foundation of a larger ecosystem.
Mario and Ivonne Cornejo are building:
- A continuous education platform for creatives
- Stronger global connections between Latin America and international markets
- Opportunities for creatives to not only learn—but to compete, collaborate, and lead
Their work reflects a deeper belief:
When you give people access, education, and community—industries transform.
The Founders Behind the Vision
Mario and Ivonne Cornejo are not only event organizers—they are practitioners, educators, and community builders.
- Internationally recognized photographers and speakers
- Leaders in global initiatives such as the World Photographic Cup
- Advocates for education, mentorship, and creative entrepreneurship
Their journey—from serving clients through MC Productions to leading international platforms—has always been guided by one principle:
Create impact that outlives the moment.
Looking Forward
ZeroLatExpo has already positioned itself as one of the most important creative gatherings in Latin America.
The next phase is clear:
- Expand reach across more countries
- Continue bringing top-tier global talent
- Build deeper educational systems beyond the event
- Strengthen Latin America’s presence on the world stage
ZeroLatExpo began with a question:
What if Latin America had direct access to the best in the world?
Today, it stands as an answer.
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